Table 23
Table 23 is an upscale, fine-dining restaurant located at Galloway Ridge in Pittsboro, North Carolina. Known for its farm-to-table philosophy, Table 23 offers a menu that showcases the best of local North Carolina ingredients, thoughtfully prepared and presented with classic fine dining techniques.
Client
Table 23
Year
2023
Category
Client Work
Type of Work
Logo Design
Branding
Print Design
For Table 23, I designed an elegant and refined brand that aligns with the restaurant's commitment to fine dining and farm-to-table excellence. The color palette I selected—black, white, green, and gold—reflects the balance between sophistication and the natural, locally sourced ingredients featured on the menu.
Black and white create a timeless, classic foundation, while green evokes freshness and connection to the farm-to-table concept. Gold accents add a touch of luxury and refinement, perfectly complementing the high-end dining experience. This cohesive branding enhances the overall atmosphere, ensuring Table 23 stands out as a premium destination for culinary enthusiasts.
Using old illustrations of local plants, I brought a touch of historical charm and authenticity to the branding. These vintage botanical illustrations not only highlight the restaurant’s focus on local, seasonal ingredients but also create a timeless connection to the region’s natural beauty.
Table 23 Dining Room
I drew inspiration from the dining room’s elegant gold and black palette to create the logo and overall branding. By incorporating these colors into the visual identity, the branding reflects the restaurant’s sophisticated yet welcoming atmosphere, tying the logo directly to the space’s design and enhancing the overall dining experience.
